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Revlon's new scent, Love is On, is in a heart shaped bottle.
October 13, 2015
By: Marie Redding
Senior Editor
Revlon is about to launch a new fragrance, Love is On, at The Duty Free & Travel Retail Global Summit (TFWA) show in Cannes on October 18th – and its the company’s first fragrance in over a decade. Revlon is targetting travelers looking for a lower price point, which might prove to be a smart decision, since the travel category is typically dominated by prestige brands. The Packaging Love is On is a bottle encased in a deep red over-sized heart. The bottle looks like it is laying on its side, but it stands upright inside the heart.
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